Lagoda
Manifesto

Private by design: what that actually means for an AI assistant

Lagoda. An AI chief of staff you talk to.

Lagoda answers to one person. Yours answers to you and to nobody else. It doesn't read your other chats, it doesn't pull messages out of your messengers, and it doesn't move anything you can't take back without your ok first. That's the whole position. Everything below is just the detail behind it.

Most "privacy-first" copy is a badge on a page. We wrote this so you can check us against it.

Why privacy comes first

A chief of staff is only useful because it sees a lot. It holds who owes you money, who went quiet, when the meeting is, what you said in the voice note between two calls. An assistant that knows all of that and leaks it is a liability sitting inside your business.

Privacy is the condition that lets this thing exist at all. Bolt it on at the end and you have already lost. If we couldn't keep your CRM, your receivables, and your calendar to yourself, we shouldn't be holding them. The trust and the usefulness are the same object. You can't have one loose and the other tight.

That framing changes what we build. Every design choice starts with a question: does this need to see more than it already does? Usually the answer is no.

What Lagoda does not do

Plain list, because vague promises are how privacy pages lie.

What that costs us, and why it's the right trade

Doing it this way is slower and it loses us some sign-ups. We know. Here's the bill.

Onboarding is slower. There's no button that spins up an account in thirty seconds and starts reading your data. You request access, and a person sets you up. That's the point. Nobody gets in by accident, and nothing connects to your accounts before you've decided it should.

Request access, by design. You tell us how you work first. We build it around that. A self-serve funnel would grow faster and know less about the person on the other end. We'd rather know who we're handing your business to.

We enter the first contacts by hand, with you. Instead of asking for your whole address book and importing everything, the first contacts go in together, under your eye. Slower to fill. But you watch every name go in, and nothing arrives that you didn't put there.

The trade is easy once you name it. A faster setup means an assistant that had to reach further into your data to move that fast. We chose the version that reaches less. If you're the kind of operator who feels uneasy handing a tool the keys to your receivables and your calendar, this is the trade built for you.

There's a build-side version of the same rule. Keys live in environment variables, not in the code and not in the logs. The assistant has no shell, no open door to the machine it runs on. It has exactly the tools it needs to do its job, and not one more. Fewer doors, fewer ways for something to go wrong.

Questions to ask any AI assistant before you give it your data

Useful whether or not you ever talk to us. Ask these of anything that wants access to your business:

1. Who else can it answer? If the answer isn't "only me," find out exactly who else, and how they got in. 2. What does it read that I didn't hand it directly? Your inbox? Your messengers? Your files? Get the real list, not the marketing one. 3. Where do the keys and secrets live? In environment variables, or sitting in the code and the logs where the next person to open the repo can read them? 4. Can it run commands on the machine? An assistant with shell access can do far more than its job description. Ask if it has one, and why. 5. What can it do without asking me first? Specifically, what irreversible things can it trigger on its own? Sending, deleting, moving money, moving meetings. 6. What happens to my data if I leave? Where does it go, who keeps a copy, and can you get it deleted.

If a tool can't answer these in plain words, that's the answer. A product that's private by design has these written down already. It doesn't have to go find out.

Lagoda answers to you. That's the first line and the last one.

Does Lagoda read my other chats or messengers?

No. Lagoda lives in its own thread and only knows what you tell it there. It doesn't crawl your inbox, doesn't scrape your messengers, and doesn't run any background job pulling your conversations into a database. The things it knows are the things you handed it directly.

Who can Lagoda answer besides me?

Only you. Access is tied to you and nobody else. It won't respond to your team, your family, or someone who picks up your phone. One person, one thread. That is the whole point of the product.

Why do I have to request access instead of signing up instantly?

Because a person sets you up rather than a button that reads your data the moment you click. You tell us how you work, and we build it around that. It's slower than self-serve on purpose. Nobody gets in by accident, and nothing touches your accounts before you decide it should.

Can Lagoda send an invoice or move a meeting without asking me?

No. Nothing irreversible moves without your ok. It sends the invoice when you say send it, and it checks before anything you can't undo goes out. A reply from Lagoda means a thing was handled the way you asked, not a thing it decided on its own.

What is an AI chief of staff Chase unpaid invoices Request access
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